AI
Custom software development: software you own, built to fit
Why rent software that doesn't quite fit? AI lets us build you a system you own — for a fraction of what bespoke used to cost. Line-of-business systems, tools to glue your existing software together, or a tailored replacement for off-the-shelf SaaS you've outgrown.
Free 30-minute consultation
What we build
Software shaped around your business, not the other way round.
AI coding tools do much of the heavy lifting, while our developers design, review and test the work. That's what brings the cost of bespoke software within reach of smaller businesses.
Book a free consultation- Line-of-business systems — jobs, bookings, quotes
- Integrations between your existing tools
- Replacements for SaaS you've outgrown
- Internal tools, portals & dashboards
- Built faster and cheaper with AI
- Software you own, not rent
Where custom software makes sense
Three situations we see often.
Example
The spreadsheet that runs the business
A shared spreadsheet has grown into the heart of the business — and it's fragile. We turn it into a proper system with logins, history and no more version clashes.
Example
Paying for features you don't use
You pay per user, every month, for a package where you use a fraction of the features. A tailored replacement does exactly what you need, and nothing you don't.
Example
Systems that don't talk
The same details are typed into two or three systems. A small tool that links them saves hours and stops the mistakes.
How it works
Small tools can take a few weeks; larger systems are built in stages over a few months.
Step 1
Free consultation
Free
A 30-minute call to understand the problem and whether custom software is the right answer — sometimes it isn't, and we'll say so.
Step 2
Scope and quote
Typically 1–2 days · from £900 + VAT
We agree what the software needs to do, in plain English, and give you a clear quote before any work starts.
Step 3
Build in stages
Typically 2–12 weeks · fixed price or £900/day, agreed up front
You see working versions early and often, so you can try them and steer the work as it goes.
Step 4
Launch and support
Go-live and early-life support included
We launch it, train your team, and stay on hand for fixes, changes and new features.
Questions
Software development questions
Can't see your question? Book a free consultation or call us on 01572 770077.
Further reading:
AI: where could it take your business?
Who owns the software?
You do. It's built for your business, and it's yours.
How long does it take?
Small tools can be ready in a few weeks. Larger systems take a few months, delivered in stages so you can start using parts of them sooner.
Is software written with AI safe and reliable?
AI speeds up the writing, but our developers design the system and review and test the work, with security considered from the start.
Where will it run?
We can host and look after it for you, or run it in your own cloud account. We'll recommend what suits the system and your budget.
What if we need changes later?
We support everything we build, so changes and new features are a conversation, not a new project.
Why not just buy something off the shelf?
Sometimes that's the right call, and we'll tell you if it is. Custom software makes sense when nothing quite fits, or when the licence fees add up to more than building your own.
How much does it cost?
Every project starts with a free 30-minute consultation. After that our rate is £900 a day or £500 a half day, plus VAT. We agree the first piece of work up front, as a fixed price or a set number of days, and often quote a fixed price for the whole job. If something material changes, we'll raise it straight away and agree any extra cost before doing the work.
Get started
Got a process that needs its own tool?
Book a free 30-minute Teams call, tell us the problem, and we'll tell you honestly whether custom software is the answer. No pressure, no obligation.